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What is Affiliate Marketing?


Affiliate marketing is a boon for manufacturers as they save their advertising costs, for the intermediaries who make earnings and customers who can buy products while sitting at home. Let us go through more details of affiliate marketing.

 Affiliate Marketing is the means by which based on referrals people purchase products online. The person on whose reference the product is purchased is in turn compensated by a commission ranging from $1 to $10,000 based on the product recommended.

Now, the most common question that arise here is that how do the companies know on whose recommendation the sales is made. This is done by means of tracking a URL, which is assigned to every member, as a unique i.d., who gets registered to promote the product or services of the company. It is through this URL that all the sales and other promotional techniques made through a particular website are kept in track.

Many companies that want to promote the sale of their product and services opt for this affiliate program. Any person who is interested in making money can register by signing up and he/she will be provided with a unique tracking link. Now, whenever the registered person is promoting the product, he/she can use the unique tracking link to recommend the site of the company. If any reader happens to buy the product, commission will be credited to the account of the registered member.

Many affiliate programs provide a cookie period. This implies that if someone visits the site using an affiliate link of a member and instead of making transaction immediately, he makes sales within a period of 60 days, the affiliate member will be paid the commission.

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